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2021
BRANDING, PACKAGING, SOCIAL MEDIA
Roundtable is a local cafe and bakery located in the heart of Riyadh. it positioning as the go-to place where people can gather, connect and create lasting memories. Emphasize a warm and inviting ambiance that fosters a sense of community, belonging, and appreciation for the craft of baking. Using locally sourced fresh ingredients and traditional baking techniques, reinforcing the brand's dedication to exceptional taste and quality. At Roundtable, the value lies in creating more than just delightful treats; crafting experiences that bring people closer together.
The brand identity is centered around the brand's core values and mission. Designing a logo and visual assets that capture the essence of the brand, incorporating elements that symbolize gathering, and community. Evoking a sense of comfort and belonging.
